Privacy Policy

Last updated: 13/8/2025

This Privacy Policy explains how Jolene London collects, uses, and shares information when you visit or make a purchase from Jolene London.

1. Personal information we collect

When you visit the Site, we automatically collect certain information about your device, including:

  • Your web browser, IP address, time zone, and some of the cookies installed on your device.
  • As you browse, we collect information about the individual pages or products you view, what websites or search terms referred you, and how you interact with the Site.

We also collect information that you voluntarily provide, including:

  • Your name, email address, shipping and billing address, and phone number (e.g. when placing an order or filling out a contact form)
  • Payment information (processed via Shopify Payments, which may use Stripe, PayPal, Klarna, Apple Pay, and other methods)
  • Email opt-ins for newsletters and marketing communications

2. How we use your information

We use the information we collect to:

  • Fulfil and manage your orders (including processing payments, arranging shipping, and sending order confirmations)
  • Communicate with you regarding your order or enquiries
  • Respond to customer service requests or questions
  • Send newsletters or promotional material (if you’ve subscribed)
  • Screen orders for potential risk or fraud
  • Improve and optimise our website and overall user experience

3. Sharing your information

We do not sell or rent your personal information.

We share your data with trusted third-party service providers who help us operate our business:

  • Shopify: our e-commerce platform and website hosting
  • Payment processors (Shopify Payments, Stripe, PayPal, Klarna, Apple Pay, etc.): to securely process payments
  • Google Analytics: to track site usage and understand customer behaviour
  • Email platforms (if applicable): to send newsletters or order updates

These third parties only access your data as needed to perform their services and are contractually obligated to handle your information securely.

4. Your rights (UK and EU residents)

Under the UK GDPR and EU GDPR, you have the right to:

  • Access the personal data we hold about you
  • Correct or update your information
  • Request deletion of your data
  • Object to or restrict certain types of data processing

To exercise any of these rights, contact us at imogen@jolene.london.

5. Data retention

We retain your personal information only as long as necessary to provide our services and for legal, tax, or regulatory reasons.
You may request deletion of your data at any time by contacting us.

6. Cookies

The Site uses cookies to improve functionality and personalise your experience. Cookies help us:

  • Understand site usage (e.g., through Google Analytics)
  • Remember your preferences or shopping cart contents
  • Show relevant content and improve page performance

You can control or disable cookies through your browser settings, but this may affect how the Site functions.

7. Third-party links

Our website may include links to third-party sites. We are not responsible for the privacy practices of these websites and recommend reading their privacy policies.

8. Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be posted here with the updated date above. We encourage you to review it regularly.

9. Contact us

If you have any questions or requests regarding your personal information or this policy, please contact us at:

Jolene London 📧 imogen@jolene.london